Motors Sell Your Car Review | www.motors.co.uk
Motors Sell Your Car | AKA: Motors.co.uk Sell Car.
This venture was started up in January 2007 by the Daily Mail and General Trust. They have been one of the largest used car classified sites over much of their 10 year history.
Daily Mail and General Trust sold the business to Manheim back in 2012. Manheim’s parent company is Cox Automotive that is part of Cox Enterprises Inc. This featured company plus also WeWantAnyCar.com are their main challenger brands.
Motors is one of the top classified sites for cars, but they are still some way behind AutoTrader. Partnerships have helped to make a significant difference to their business. They power such sites as Carmony, Desperate Seller, Honest John, Parkers etc. Then there are the channels of over 300 local newspaper group sites. There was a big advertising push from 2014 onwards. This began with the Carfuffle campaign and more recently they have moved on to Smart Finger. The UK Alexa ranking of www.motors.co.uk on checking was notably high at 2051.
Reviews (Motors Reviews @ Feefo, Review Centre & Trustpilot):
Trustpilot: 68% (40) | Feefo and Review Centre: No listings.
You can check out their “What’s Mine Worth?” tool to start for a free valuation. Once signed up you head in to My Garage where the advert can be composed. A listing will last for the period of 12 weeks and it can later be relisted for free. Adverts are approved and go live usually within 12 hours although there are delays especially over the weekend. At any one time there will be over 350,000 cars pitched on the marketplace. The ability to list for free is great, but the problem private sellers face is that this site is dominated by the UK’s biggest dealers (there are 5500 dealer partners). Their ads are flooded in scale and the big chains know how to craft excellent listings. They also pay for featured boosts and as a result it can be tricky to get much interest for your personal advert despite the volume of traffic that they are generating.
The Service Fees and Payouts:
There is no charge for private sellers. It appears that enhanced paid ads are only available to dealers.